Tag Archives: Real Estate

Back to school, back to basics, the three R’s….Reply, Remember, Retain

Posted on August 27, 2014 by heather4buildersupdate

Reply to prospects immediately.  The most basic of all sales rules is follow up with prospects immediately.  The faster you reply to prospects the more will convert to clients….it really is that basic, no psychology, no fancy techniques.  Just reply … Continue reading →

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If You Hate To Ask, Then Don’t

Posted on July 27, 2014 by heather4buildersupdate

Several years ago a good friend of mine went through an intensive year long training program at the Albert Ellis Institute to become certified to practice this type of therapy, which states that a person’s thoughts, feelings, and actions should … Continue reading →

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Builders Are Like A Box Of Chocolates

Posted on June 27, 2014 by heather4buildersupdate

Home builders are like a box of chocolates: you never know what you’re going to get. (Thank you, Forrest Gump)  I know this because I’ve been helping builders market their homes for the better part of the past 25 years. … Continue reading →

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What are the most important words in the real estate business?

Posted on February 25, 2014 by heather4buildersupdate

To any hard working agent who thinks about all the activities they do that generate business during the year, the most important words that come to mind would be: Follow Up! It’s the most valuable tool in the tool box … Continue reading →

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BuildersUpdate.com relaunches with ‘device agnostic’ responsive design

Posted on January 20, 2014 by heather4buildersupdate

Source: Inman News New-home search site BuildersUpdate.com has relaunched with responsive design, catering to the growing use of mobile devices among real estate agents and consumers. Responsive design is a type of Web design that adapts a site’s layout according … Continue reading →

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Build Your Niche!

Posted on September 17, 2013 by heather4buildersupdate

Technology, social media, and the new real estate economy have created the perfect landscape for carving new and exciting niches in real estate. Join Laura Monroe, Social Media Director of Inman News, for a discussion that includes: • Finding new … Continue reading →

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Digging Up Holes

Posted on September 6, 2013 by heather4buildersupdate

I think Deb Burger said it right, “You will have to dig deeper into buyer registration.” Since starting the discussion about standards we’ve seen it focus on “Buyer Registration”. We’ve seen a lot of posts revolving around the process of … Continue reading →

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5 Myths that Builders Believe About Buyer’s Agent Realtors

Posted on January 11, 2012 by buildersupdate

The downturn in housing has effected more than the bottom line. Many of the fundamentals of the business have shifted underneath our feet. On the brokerage side, there are fewer agents doing more transactions and they have less time to … Continue reading →

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Making Sense of Builder Contracts

Posted on December 28, 2011 by buildersupdate

Representing the best interest of clients is always a challenge but when Builders use their own contracts it is especially difficult. Many builders are adopting the TREC New Construction Contract or the standard contract from the Home Builder’s Association but … Continue reading →

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A Woman’s Touch

Posted on December 19, 2011 by buildersupdate

A women’s touch…..If I have heard it once, I have heard it a thousand times: “Obviously a man designed this house”. Women walk into a home and see small closets, laundry rooms that don’t work, sparse storage and ovens 8 … Continue reading →

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